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Affiliates Catch the Wave.
Counting Mike Filsaime, I had at least 10 other marketers write
to me about 'Butterfly Marketing.' They were really jumping on
the band wagon.
Was it because of Mike's incredible marketing tactics?
Absolutely yes, 100%, but this isn't just a 100% answer. There
is a lot more to it if we look at it.
The second 100% takes a little looking at how the marketing
endeavors of Mike's affiliates went. I didn't get a single offer
where an affiliate was just offering 'Butterfly Marketing' by
itself. People were throwing everything into the package except
their first born.
I have never seen anything like it, but talk about wise
marketing. Now they could ride the wave that Mike created and
make it even more appealing to the potential customer.
So they end up getting more sales from people who were riding
the fence by tipping them with their added bonuses.
Now on top of the money they make, they have created a new list
of people who really seem to have pretty large pockets for
buying good marketing material.
This can mean many $1000's per year. Imagine if you only have a
list of 10 or 15 people who will buy high priced top quality
marketing products. And you make them one big expensive offer
per month and only ½ buy each month. An extra 2 to 5 thousand
dollars per month would kind of come in handy for most of us. :-)
Upon further investigation, I realized that some of these
affiliates were offering bonus packages that weren't even
theirs. And I know that they were not resale rights products.
The first thought that ran through my mind is 'These guys are
boot leggers,' but no, that's not it. These guys are actually
very professional.
So here is what I concluded. A couple of marketers would get
together to do a promo. I don't know the logistics of how they
set this up, as in whether it would be a split or what, but by
doing this they could make those huge bonus offers and perhaps
snag people who would have bought from someone else.
Even if the person who went in with the affiliate got no part of
the cash, they could offer a product for free and get the names
of that person's list, and he, too, could share the list of the
big buyers. This is true Joint Venturing at its best.
My hat is off to these ingenious guys and gals. I wish I had
thought of it. :-)
I can tell you I will try not to miss the boat next time it
comes around, and the really cool thing about the net is that
the boat will come around again and it won't be long.
In my next article we are going to give our best shot at Trying
to figure out what 'Butterfly Marketing' is.
About the author:
Go to http://simplosity.com to get your FREE 80 page ebook
including The Magic Formula for Making Money Online That Works
Every Time. Lance Mock heads up the Turbo Membership University,
teaching even the newest members of the Internet how to make
money online.
Lance Mock
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